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Enhance Your Website Traffic

Enhance Your Website Traffic Your company website is the first impression nearly all of your customers have of your business. However, if it’s not optimized for search engines, potential customers may never see you. Search engines have artificial intelligence “bots” that scour the internet for websites that match a user’s search query, and the more…

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How Entrepreneurs Use Networking

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How Entrepreneurs Use Networking An essential skill for any entrepreneur is the ability to create meaningful connections via networking, also called network development. Creating connections with customers both old and new is important, but creating a network of other entrepreneurs and business owners provides value customers alone can’t provide. Typically this comes in the form of…

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Factors That Influence Client Retention

Factors That Influence Client Retention Marketing and advertising are only part of the equation when attracting new clients. Service is perhaps the single most important aspect of any business. If your business provides good service, but you are seeing a decline in retention, it is important to identify the reasons. We have identified some of…

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The Benefits of Volunteering

Group of volunteers

The Benefits of Volunteering Aristotle once equated the essence of life to serving others and doing good. While the philosophy seems like a fulfilling endeavor, it’s not quite practical given that we lead super busy lives. With our consistently jam-packed schedules, it’s impossible to think of giving away more of your time and energy for…

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Five Steps to Launch Your Business

Five Steps to Launch Your Business Starting a business is a demanding but rewarding undertaking. There is so much to think about; from robust planning, market research, and acquiring knowledge in unexplored areas. To become a successful entrepreneur, you want to make sure you prepare thoroughly before launching your business. In this article, we focus…

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Pandemic Leads to Entrepreneurship 

Woman with brown hair holding a computer with a design on the wall

Pandemic Leads to Entrepreneurship  If you’re looking around at recent Greater Vancouver Chamber’s events, there may be some new business owners’ faces around the room. It’s simply another part of the post-pandemic “new normal” – the number of people who quit their 9-to-5 jobs to pursue a passion and start their own business. Many Washingtonians who left…

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Creating a Post-Covid Business Plan

An open laptop with the phrase, "What's Your Business Plan" displayed on the screen sitting atop a white desk with a variety of office related supplies.

Creating a Post-Covid Business Plan For many local small businesses, the past year and a half have been one of the unprecedented challenges. With many states lifting Covid restrictions, and the vaccine administered at a fast pace, re-opening is the next thing on the horizon. Business planning can be challenging enough in the best of…

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How Local Businesses Can Compete with Amazon

A young woman talking on a cell phone while looking at a stack of packages in brown boxes.

How Local Businesses Can Compete with Amazon Amazon is the largest online store and hosts products from some of the biggest brands in the world. They are also known for large inventories and discounts, so competing based on price can be a tall order for local startups. Interestingly, about 50% of the products you encounter…

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Marketing Your Business After a Crisis

Wood carved sign with a graphic depicting an arm outstretched holding a wrench with the word strategy on it.

Marketing Your Business After a Crisis If you are struggling with how to market your business in the current environment of uncertainty, you aren’t alone. Many members want to get the word out that their businesses are once again open for trade. However, some don’t quite know how to advertise without seeming insensitive to the…

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